Saturday, April 18, 2009

Original content can help In SEO.

When you visit a site after seeing the images, you would definitely try to read the text that is there. Well if its good… hats off to the writer. However, if content is monotonous one, then you will loose interest. The popular and top ranking websites have good original, informative content. Keeping this in mind many SEO companies hire a team of copywriters, who using the writing skills write for the site.

For writing the content they do not re-write the existing articles, rather they provide the new perspective to the complete content. If you are budding writer then mantra for original content creation is to “Read More”. It will broaden your horizon and help you to think and write better. You will be able to pen down your thoughts better and deliver quality content.

When you use innovate ideas for the content and pen them down on blog or website pages, it attracts the attention of users. They frequently like to visit the website or blog to read the impressive text. Hence, readers are driven to the site. Many SEO experts feel that content has the captivating effect on the mind of users and if they like information and found product useful then they can even buy it.

As a beginner you might not be knowing but search engines also like to go through the site with uniformly scattered keywords. Hence, with the help of good content the site too gets promoted. This may be the prime reason, why many SEO companies just want content, content and content.

Tuesday, April 14, 2009

Advantage of Taking Part in yahoo Answering….

There are some unanswered questions that we have in our mind. With the help of yahoo answers one can get answers to their questions and get a broader view. Yahoo users who have the solution to your question will post their answers and help you to get different perspective about anything.

To provide people with special answers, the team of yahoo has made special categories. These include Arts & Humanities, Beauty & Style, Business & Finance, Cars & Transportation, Computers & Internet, Consumer Electronics, Dining Out, Education & Reference, Entertainment & Music, Environment, Family & Relationships, Food & Drink, Games & Recreation, Health, Home & Garden, Local Businesses, News & Events, Pets, Social Science, Politics & Government, Pregnancy & Parenting, Science & Mathematics, Society & Culture, Sports, Travel, etc.

Some people even post good informational links that guide you in the right direction about the topic. When you participate in yahoo answering a thread for your topic is developed. So you start getting the updates for the same.

You might be thinking how is yahoo answers maintained and how is reliability of answers tested. For providing authentic answers and to get appropriate answers for the questions, yahoo has community reporting feature. It enables one to quickly remove bad choosey question and answers. Further repetition of answers from more than one reliable user is removed. Hence, like a text book you get right questions for your answers. To know more about yahoo answering and related helpful topics like forum discussion, blog comments moderation, etc., contact us today.

Advantage of taking part in forum ........

Online forums are these days quite popular these days. Many of the internet users join forums to gain more knowledge and get hang of different opinions. Some use it as a tool for freedom of speech and expression.

Here are few benefits of taking part in a forum:

* You broaden your horizon and are acquainted to new products and services.

* It is fun to learn in-group. If you have a question, then people using simple language clarify the concepts and provide answers to it.

* Anyone can participate any time and leave a comment / connecting thread.

* At one time people can have conversation with many.

* In discussion forum one learns new ideas and refines the old ones.

* Further one can make friends and have community

Till now we have talked about the advantages of taking part in a forum from point of knowledge. Now we will talk about few advantages related to business.

* It is a free of cost method to improve traffic your website. To our signature, we can add website address and each posting can direct the people to the website.

* The link in your signature will get more back links. This means more traffic is diverted to your website.

* Your business won’t be let aloof and you will get genuine queries and help of many sites to boost business.

* You can make new business leads.

Beside these, there are many other advantage of taking part in forum, to know more about them visit a forum now.

Thursday, January 29, 2009

Black Hat SEO Techniques

What is Black Hat SEO? Black Hat SEO means Search Engine Optimization techniques which are Oppsite to search engines. Black Hat search engine optimization is customarily defined as techniques that are used to get higher search rankings in an unethical manner. These black hat SEO techniques usually include one or more of the following characteristics:

• breaks search engine rules and regulations.

• creates a poor user experience directly because of the black hat SEO techniques utilized on the Web site.

• unethically presents content in a different visual or non-visual way to search engine spiders and search engine users.

Keyword Stuffing: Keyword stuffing is biggest Black Hat seo Technique. In keyword user stuff keyword in different place link alt title. Black Hat SEO techniques are not good for site. Black Hat SEO techniques give benefit for you site in short time but in future that tricks are not helpful to you. In future search engine’s reduce your ranking and they send your site in spam. Maximum user(SEO’s) not no about keyword density and number of character include in meta title and alt. If any search engine send your site in spam in that condition you have to start seo from starting. And your site will take long time to come out from the spam .

Invisible text: Next black Hat SEO Technique is invisible text. Under this keywords in white text on a white background in hopes of attracting more search engine spiders. That are techniques are not good for SEO point of view.

Link Buying/Selling: Next Black Hat SEO techniques are link buying and selling which are not good all search engine and it will come under black hat SEO Techniques. Search engine give wattage to links but they don’t want any one purchase link. They prefer reciprocal link because they are durable and for life time.

Doorway Pages: A doorway page is basically a “fake” page that the user will never see. It is purely for search engine spiders, and attempts to trick them into indexing the site higher. Read more about doorway pages.

Spamdexing: Next step of Black Hat SEO is Spamdexing is a word created by merging the words spam and index. Spamdexing is creating pages specifically for search engines, in an attempt to get a high ranking in SERPS for particular obscure phrases.Suppose if you to promote your site in delhi that you generate new page for the particular location if you have several area then you are creating different page for particular location. It is also part of Black Hat SEOIn this instance the spamdexing technique would probably include the names of many popular drugs within the text also, giving the spamdexer many obscure phrases on his website that may be ranked in SERPS.

Cloaking: Cloaking is a Black Hat SEO technique, where the content of the web site changes depending on the identity of the surfer. Means we show user different content and crawler different it is also type of black hat SEO. This is done by making a cloaking script which delivers content based on the I.P. address or the User-Agent HTTP header of whatever is requesting the page, in short - finding where the surfer came from. Cloaking is also used to trick surfers into visiting a site based on the search engine description, which would be completely different to the actual content of the site - on most occasions porn, drugs or gambling websites. The cloaking is usually combined with doorway pages.
Many search engines will ban web sites that use cloaking. For example a cloaker can have a cloaked webpage - and if the surfer came in from a search engine they would be shown the real content of the page - such as porn. However if the surfer came from anywhere else then the cloaked webpage would show.
However, the majority of websites using cloaking are being found out by search engines algorithms easily.

Monday, January 5, 2009

Viral Marketing

In simple word viral marketing means which goes very fast like viral fever which goes to one then to other suppose you purchase one medicine from market and you feel and relif good after taking that medicine then you recommend that medicine to your friend and your friend purchase that medicine and recommend to his or her friend. It is very fast kind of marketing to convert one products to brand. Ralph Waldo Emerson once said, "Build a better mousetrap and the world will beat a path to your door." This simple quote gives us an insight into the importance of viral marketing. Viral marketing has been able to successfully create brand awareness. This is one of the most important things for a business to flourish. We all remember products by their brand name – you give child a chocolate and he will ask you “which one”. They would like to go in for popular chocolate that his friend told was good one or go in for the one his mom and dad told him is a good one. So it is the brand that is selling the product. Similarly viral marketing works. Over the Internet, people share their experiences (both good and bad). This leads people to buy a particular product and service. Hence one buys the product on the recommendation of other.

Next important thing viral marketing do is build link to your website. For example over the forum or over the email one tells/ recommends the product. The link of your product is talked about. Therefore, link is built for your website.

Using viral marketing buzz about good products is created. Hence people get hold of the right product and talk about it. Viral marketing campaigns are successful for both online and offline media. Therefore it appears to be a cost effective method of advertising for small & medium businesses.

Seeing these main advantages it becomes necessary for us to formulate a good viral marketing campaign. For this you need to Offer an incentive, send personalize emails, track and analyze the results and send Continuous Promotion of Friendly Referrals. For more information on viral marketing, take an search engine optimizer help now.