Importance of directory submission

No one can live in isolation. Similarly, our e commerce businesses without the help of other sites or search engines make its place. People might argue that the directory submissions are an old thing to talk about. It is true for having quality traffic we need not be dependent on them but search engines still prefer to see the link of the website in directories. This will totally improve the ranking of your site on search engines. Hence, when it comes to promoting the business, we need to post the link of our websites in every corner of Internet. If you are new to the business then with the help of directories, the website in the gets recognized in this competitive world. This is just one of the prime reasons that talks about the importance of directory submissions. There are other reasons too…

As a user if we are looking for a particular service provider or want to know about the updates in a particular field, then we do topic wise search. In directories, we get the listings of the sites and hence we can find the site placed at a better level & you will get quality traffic only. This will be helpful from SEO point of view also.

Next important thing to note is that directories are managed by a human editor. He finds the relevant category depending on the number of factors. Hence before it is actually seen by the user, the editor passes the site. This gives it a reliability factor to the sites.

In addition to this you if you make more directory submissions you are not loosing anything. Indirectly you are making space for yourself. Hence, all directories should have the url of our website.

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There are some links which contain more then 2000 directories.

http://www.web-directories.ws/General/Free

http://www.vmoptions.com/directory-list.php

http://www.addurl.nu/

http://directoryrate.com/free-directory-list.php

http://www.directoryrecap.com/free-directories.html

http://www.downloadsoftfree.com/links-0-1-0-0.html

Multilingual Website Search Engine Optimization

Multilingual website SEO services are now rendered by many companies. When the internet came to being one could reach to people who knew English Language. With the help of multilingual website, they can reach to non- English audience also. Easily you can provide information about the products and services to people living in Germany, France, Italy, and Africa, Asia and others, in their own language.

To get a multilingual website developed and SEO you need to hire a web development and SEO company that has the right software for translation. If you want your site to be developed in Chinese, French, German, then ask them whether they have the facility also. Can they promote your site on the local search engines? See whether they have developed a similar site that is at par with the global standard or not? These are the core things that will help in locating the right companies.

The main reason in making your website in different language people of other country can understand your business which help the business men to raise there query status and sale there product easily. Before starting SEO of multilingual site you have to study the business the business of your client what is his business and what he want to sale. There are various online free online translations tool available on web like Google provide his free tool name translate.google.com and yahoo provide his babelfish.yahoo.com after using this tool you can easily translate your page in any language. Now you can select keyword according to your website after you select your keyword show your keyword to client because all this translators tools are too much accurate.

A good multilingual website promotion company helps the businessman in tapping markets that have not been claimed yet. They will get the site indexed & retrieved the local search that will help in reaching you the right audiences. Easily one can outwit many service providers.

Like any other website when you are getting a multilingual website developed should have the following features:

* Easy to navigate – The website should have links that help in quick browsing of pages within the site. It should be seen that the visitor doesn’t get lost.

* Good professional looking site - If you are developing a multilingual website, then it is important to make a layout that appeals all. Think of cross-cultural difference in usage of language, colors, images and pictures. This will help to create company / brand image / identity.

* Easy search engine optimization – When your website is translated, see to it that the words used are search engine friendly. This will assist in targeting markets easily over the local search engines.

*Regional Submission- you have to submit your site according to your region wise where you want to promote your website suppose you want to promote your site in UK then you have submit your site on UK based directory.

*Domain Name- domain play also very important role in optimization if your domain is multilingual.uk then you can optimize your site in UK very easily. And you get benefit of domain name.

People have benefited from multilingual website development and promotion so expand your business by creating own website in different languages now.

Meta Tag In SEO

Meta Tags give the visitor the extra information about the website he will be visiting. Few people say that Meta tags are not useful on your page because search engines don’t give them much importance. They are right but not completely. There are different types of meta tags but only three are important among them – meta title & descriptions and meta keywords. Let us discuss in brief about them before we move ahead.

Meta Description – This feature allows you to influence the description of web page that is supported by search engines.
Meta titles refers to the title of the webpage, you can insert keywords there for better SEO. These titles appear on the page titles that appear on the top of the page window on explorer, Firefox, etc.

Meta Keywords: These are special words that provide the extra information to the spiders and crawlers. The keywords help you in finding the right audience. They also help in generating quality traffic to the website. In the content only 5% of keywords are used within the content. The right density of the Meta keywords & use of appropriate content helps the search engines in determining the position of the web page. Secondly it is these keywords that increase the visibility of the site on search engines. This is prime reason why need to research and look for the right keyword. Now you might be thinking that about the length of keywords & what words should we use when they are an integral part of SEO. Well that depends on your business and how well known you are. Usually the short keywords are used for targeting the large market group and longer keyword are for targeted group, for smaller markets.

Some time you see that some people use Meta title and Meta Description in there site. One thought is coming in your mind what is Meta title. What is use of Meta title and how Meta title is different from Title when we see only title then why we include Meta title is Meta title is essential for site. Then my answer in it depend on owner of the site Meta title and Meta keyword is just use for the purpose of stuffing. It is part of black hat SEO techniques.

After reading about the two you have got a broader idea of the components that are there in Meta titles and the role they in search engine optimization. This is where Meta Tags Significance lies.

SEO Steps

I am providing you few SEO steps which we take in SEO or before starting SEO on any site. I think these all SEO steps are

beneficial for you in doing SEO of a site. If you follow these step then you can doSEO of your site on your own.



Domain age - The age of the domain

Website age - Date on which website was first lived with content


Content - Amount of content on the website

Keyword Research - Researching keywords over word tracker / overture

Meta tags creation - TITLE/KEYWORDS/DESCRIPTION TAGS implementation

DTD and W3C Schema - To be defined in every webpage for validations

CSS / XHTML usage - To be implemented to make site compatible over several platforms

JavaScript in SRC - Javascript to put in separate file instead of the head section

Optimized Flash - Putting comment tags and other methods to optimize flash

URL Rewrite - Search engine friendly URL's with tags in them

W3C validations - Validating the webpage with Global standards

Keywords in anchor text - Keywords in anchor text helps in SEO

Keywords in alt tags - Keywords in alt tags help in SEO


Spell check - Spelling mistakes is not favoured by robots

Fast loading pages - robots crawl fast loading pages easiy

URL Redirect - Redirect should be 301

Keyword density - Meta tags / Body content ration should be around 3%

Internal linkage - No broken links

Duplicate content - No duplicate content

robots.txt - Customized robots.txt is a must

XML sitemap - Submitted to search engines (google.com)

urllist.txt - Submitted to search engines (yahoo.com)

Server uptime - Monitor the server up/down time

Search engine submission - Must be submitted manually

General Directory Submissions - Must be submitted manually

Specific Directory Submissions - Must be submitted manually

Trade Directory enlistment - Must be submitted manually

Reciprocal linkage - Themed link exchange

3-way linkage - Themed link exchange

Blogs creation - For updating site regularly

RSS creation - For updating news sections regularly

Podcast creation - Audio files submissions and publishing

Video cast - Video files submissions and publishing

Books submission - Google books submissions

Business submission Google - Business over Google map

Froogle Feeds - Google products catalogue

Articles Submission - For linkbaiting

Website Stats / analytics - Review of the website performance

Social Media Optimization - For viral marketing and link building

Google Gadgets - For viral marketing

Custom Error page - To minimize error pages

Benefits of PPC Advertising

PPC advertising has proved to be very beneficial to all. PPC campaign is one way of generating traffic to your website. Some of the benefits of PPC advertising are:

* Financial Planning – With the help of PPC campaign easily you would be able to set a daily budget. If the campaign is working fine, then it can be increased too. So PPC campaign will depend on daily revenues.

* Targeted campaigned – PPC is well-planned target campaign. Here you have the control over the choice of keywords and ensure that the audience targeted come to your website.

* Campaign Flexibility – PPC helps in accentuating the brand name. From time to time one can incorporate the necessary features and keywords. If the given set of keywords is not working for you then easily one can remove them and incorporate the new ones. Quickly you can introduce new advertisement components. This will help in improving the search engine ranking also as you are making some updates on your website.

* You pay for you get - In PPC advertising, you pay according to the number of clicks. Unlike the traditional marketing methods, the main goal of PPC campaign is to guarantee you to pay for the genuine people. Here people carefully decide for what they actually want to read, on careful thought click, and browse through the site.

* Testing Potential – If you have launched a product and would like to know the response you will be getting then you can test run on the website. The number of clicks on the product can be helpful to you in knowing the demand of the product and service. In comparison to traditional selling & advertising method, this will be prove to be less extravagant. Further you can easily measure the success of the program and monitor the advertising technique.

* Instant Result – A well-managed PPC campaign can yield more profits in very short time also. You have the data available for the clicks and money earned readily.

* Brand Awareness – By now you would have realized that PPC helps in creating brand awareness. Even if one doesn’t click the link, they read it when the advertisement appears on the search engine result pages.

To sum up PPC advertising is an easy way to generate traffic and responses. It is an economical way of advertising the products and services as the main crux lies in using the right keyword which can be updated according to current market conditions. Hence, employ an experienced SEO company that has an experience in making effective PPC campaigns, now.

LinkBuilding Services India

Link building has effectively obliged the SEO activities. These days link building has become an essential part of the e commerce business activities. There are numerous ways of building links to website. You can easily post your link to blogs, forum and directories. This will help to promote exposure to your business and drive quality traffic to the website. Let’s discuss in detail that how links can be helpful to you.
Getting your website link posted on different directories is very important. Especially if you are new to the business, it becomes very necessary to flash your business. You might be thinking that submitting website manually is tedious task. Well it is … and hard work is the key mantra for success. It’s easy to do handful submission at a time and do some more later on. Many SEO companies India, offer with submission facility also at extra cost. But don’t submit too many links in a single day… Google might not like this.
You might try for social media optimization methods also. This includes posting links at blogs, forums, groups, forums and interactive communities. Blogs are another way of communicating about your business to all. If you have come across a blog that is well written and is related with your business post the link there. Here try to build cordial relationship with the bloggers. May be you can post an informative or supplementary test in the comment box with the link of your website. This will help in establishing good relationship with the readers / visitors also.
Forums and community sites are another thing that can be helpful in link building. Post your website link on relevant forums, community and groups. It is good if you can post and be part of the discussion. This will promote the products and services availed by your website and you can increase traffic to the page.
If you are circulating the newsletters or submitting links, so within the content you can insert the link. Further you can send the link to the relevant website owners and ask to relate with your site. But go in for the certified companies / websites only.
Here are certain steps that will help in link building process:
* Search and locate for quality websites that will place your link
* Send a link request to them. Wait for the reply
* Formulate the reply, organize, and manage these links
* Make sure that search engines crawlers and spiders discover the link partners
* On regular basis check for the continuity of link appearance on your partner site
Be patient if you are not getting traffic for your site immediately. Link building is helpful in long term. Slowly and gradually this method works and once its shows it effect your business will start reaping profits.

Blog Optimization In India

Many of us think that a blog is written by a company to promote the products and services. But this is not always right. Before the blogs were used as a promotion tool, people used them for writing diary entry. They shared their thoughts and experiences with people. Now days on blogs you can find fictitious short stories as well. Many have even won accolades from the readers. Don’t worry if your first post has not been appreciated by people around. Keep writing, “Practice makes the man perfect”.
You won’t believe, that at times, we write the chronicles of our day-to-day working. Initially they might sound absurd but when goes through the complete blog it might be interesting. This is something celebrities do. They have normal day-to-day routine and their fans want to know how they spent the day. For this they log on to the celebrity blog. At times, they like the simplicity of the expression. Some might pity them for being so busy. So it’s the thoughts, feelings, emotions, simplicity in thoughts that catches the readers’ attention. By the way have you come across a complicated piece of writing? Trying reading it… there will be a point of time, where you will prefer to give it a toss. Blogging is an easy way to mesmerize the readers.
By now you have understood that blogging is not an easy task. You need to be explicit as well as humble in your writings. If you want people to attract then don’t give fake incidents. Be genuine and tell what rightly happened. Well, if you are a short story then keep in mind the grammar and target audience. Don’t use hard-core Queen’s English word that would require quick references from the dictionary. Go in for the words, which are simple and known to masses.
Keeping these things mind just get set go to write the blog. Once you are through with your blog, keep yourself in the reader’s shoe and think from his perspective. It is not possible to please everyone, but still it is necessary to go through it. The first thought you get in your mind is the readers’ reaction. If the text clicks you, then surely it will be liked by the reader also. Don’t worry, just be happy.

Affordable Mobile Seo In India

Mobile is now a new gadget owned by the people. They want to be connected to their friends and world around. For them mobile phones seem to be a better option. These days’ mobile phones have the facility to access Internet easily. People can receive email alerts, chat with their friends, surf net and much more. Due to this many people find mobile an effective means of communications and increase their sales. People send messages that comprise of details about their products and services. Interestingly many political parties use mobile as the medium for promoting themselves during the elections. You might be thinking mobile promotion services very expensive. But it is not so…Depending on your needs the companies offer with various mobile marketing services that include:

* SMS (Short Messaging Services) Marketing

* LBS (Location Based Services) Marketing

* MMS (Multi-Media Messaging Services) Marketing

These days many search engine optimization companies provide affordable mobile SEO services. You can employ one such company that offer mobile marketing services. Here they will send the mobile users on a particular network, an advertisement about the services and products being offered by you. As the product is being reached to many people at a time, it becomes a cheap way of promoting the products and keywords. They will use the vocabulary and keywords that will promote the business activity effectively. Keywords… yes you read it right. These are special / unique words that help to promote the brand and services. Using them the service provider prepares a campaign.

Some of the advantages of mobile marketing are:

* Freedom to interact anytime & anywhere

* Personalized communication with all customers

* Computerize and shared out messages based on criteria

* Advanced tracking and reporting

* Powerful follow marketing

* Easily the messages and alert can be managed & sent

* Both small and big companies benefit from the services of the company by gaining popularity

For affordable mobile search engine optimization opt for SMS Push Service / Bulk SMS Service, now

How Can Optimize Your Site In Different Google Yahoo Msn

Google has become the bread and butter for many searches. Mostly people visit Google, so that they come across different site. But amidst so many site how can one come across my site. Only thing you need to do is improve your website ranking. You might be thinking that this search engine might have some formula for getting the sites among the top ones. Well, that formula is a big secret but still there are certain things you can do to improve the listing of your website.

* Your website should be user and search engine friendly. A good design and well ordered pages not only keep up the rhythm of the site but also allows user to read and know the site better. So search engines prefer such sites.

* Select right keyword phrases for the site. This is a tough task. Focusing on one word is not sufficient. Place yourself in the visitor’s shoes and see what you would put in the search box to get the relevant page. Use those phrases plus you can take help of Google Analytic Tool.

* Keyword density is very important. Use of too many keywords can ban the site; therefore use the keyword in the natural way. They need to be put keywords proportionately, all over the page. Don’t play tricks with Google. The search engine is smart enough to catch the invisible text as well. If you do this your site might get banned from Google.

* Creating links is quite important in a website. Google checks for hyperlinks and uses the word used in them to determine the content of page. So naming your links properly is very important. You may use one of the keywords here. Links from other websites are used to decide the page rank. Further to improve the page rank it is good to exchange the links between the relevant sites.

* It is good to submit your website on various directories. This helps to improve your website ranking.

* Try to keep the flash to minimum. This is because search engine skips them right over. Even if the links are in flash, they won’t appear on the site. So have the plain text links.

* Give all the images tag. This makes the website accessible to all and Google gives you a chance to place your keyword here where it can see.

* write as many articles and submit them in to good article site like ezine.

*Make blog for your site and create hyperlink on that blog for website. Because in blog you can easily change content but in site can’t do content change regularly and submit your blog on different blog directories

*Make google site map and submit that sitemap in google webmaster tool and yahoo webmaster tool.

*If you have any video of your company then submit your video on different video and media related like youtube.com by do this you can optimize your video.




Hiring a good SEO company is very important to improve the website rank. They have the experience and use 100 SEO tactics to improve the ranking of your website.

Google Product Search Optimization

Google Products search is an essential part of any internet marketing business. Seeing the need and importance of Google Products search services, many SEO companies in India have started providing affordable Google Products search Services. One question that would have definitely come across your mind would have been, “Will I get the competent business from google products search at cheap prices?” Yaapi!! you will get the desired results and at times much better than the expected.

Basically google product search is part of google services. Google Product Search optimization is not only about optimizing the page content or the links present in the page but in this we submit our different products with prices, title and description in Google Base. Many ecommerce store in world are using this type of services to make there products popular in google and world.

Google products search formerly known as froogle. It is price comparison service provided by google. Google Product Search is different from most other price comparison services in that it neither charges any fees for listings, nor accepts payment for products to show up first. Also, it makes no commission on sales. Any company can submit individual product information via Google Base. There are various techniques to submit your product in google base; if submit item is less than 10, you can submit your product one by one; if your submit item is more then 10 then you can submit your products by making feed because then it is time saving.

What are the elements of your data feed????

• What are the things you have to keep in mind before making you products feed are….

• Include all relevant products information in your data feed.

• Write a product name that uses a general product name, the brand name, model name, manufacturer product type and prices of your product.

• Keep the description around 40 – 60 characters because short description bring your lead at good position.


• Enter the product category path for YOUR website into the data feed; not the Froogle category.

• Use the Froogle merchant center for identifying any errors with your data feed. Although the Froogle merchant center is simple – it does provide excellent information to assist in correcting data feed issues.


• Be careful, Google has reported problems with merchant’s website image files having a robots.txt file. The result is a Froogle listing with a missing image – a situation that can decrease visitor click-through.


• When naming your image files, the name you give it is very important. Similar to alt tags for conventional search engine optimization, the image should use the primary product keyword such as mp3player.gif or plasmatv.gif in its naming convention.


• Froogle does not accept images that are 90x90 or smaller. So if you do not have a larger image, then simply do not submit one. The best thing to do is send Froogle the same full-size image on your web page and they will re-size it to fit their interface.


Come to us, we will provide you with the best value of best services at cheapest prices. We are here to help you increase your website visibility through our SEO Google Product Search Optimization services.

Affiliate Marketing, Online Affiliate Marketing

It is all about making smart money online….

Fine going with affiliate marketing is not a long way journey; I have just stepped into and really find it enjoyable and I ma sure you will as you make money down the line.

Let me brief you what affiliate marketing is all about. Affiliate marketing is an online marketing practice and a common network connecting publishers, advertisers and affiliate where both the parties benefit from each other. One website is paid just for driving traffic to another site. As I have written about PPC is one of the ways for making money (increased traffic leads to increase sales and ultimately leads) and gaining ranking quickly, affiliate is another stronger tool for making money online directly.

Coming to affiliate marketing, it is one of the online marketing quickest ways of making money online. There are many well known affiliates available few of them are: Google Adsense, AdBrite, BidAdvertiser, Amazon, AuctionAds.

Affiliate channel offers opportunities for expansion of their network by monetizing it for advertisers and publishers both.

Using the affiliate networks advertisers can easily find publishers and refer traffic to advertiser’s site. As a publisher you can find advertisers; once advertisers find publishers, advertisers earn for referring the website.

Are all affiliate marketing programs the same??

NO, all are different and secret lies in selecting a program that offers maximum return on sales and have wide variety of products like Amazon. A website is required from your site and promoting that is not included in affiliate program. Affiliate adds a code to your website and when this affiliate website is visited affiliate receives commission for this; this commission may be percentage or flat rate.

There are basically two main categories of affiliate programs:
Pay Per Click (PPC): In PPC affiliate marketing program merchant pays affiliate for the visitor who is referred to merchant site click through merchant’s text ad or banner ad. In this case affiliate is paid even though visitor does not make any purchase.

Pay Per Performance (PPP): In this affiliate program type affiliate is paid only when a visitor makes purchase, here merchant saves a lot at the same affiliate also benefits a good ratio as generally high percentage of actual sale is paid to affiliate.

Pay Per Performance is further classified as: Pay Per Sale (PPS) and Pay Per Lead (PPL).

Affiliate programs are also categorized as one-tier, two-tier and multi-tier and also as residual income affiliate program.

Email Marketing

Low Investment, High Return – e-Business with e-Mail Marketing

Are you able to pitch your email marketing campaign to your clients??? At times I run out of ideas before starting my email campaigns?? For promotional push of your business these email campaigns work well at low investment. You should not always be sales focused but should provide valuable information using opt-email list to retain your customers and their interest.

Especially for SMEs email marketing is cost effective business building, marketing solution. When you consider different forms of online marketing, email marketing is cheapest of all and servers purpose for both online and offline business.

Opt-email marketing should be opted for building email subscribers (Build your email list of email addresses of permanent customers) list so that your clients are away from perils of spam mails. Opt-email marketing means only signed up users receive emails so that emails received are anticipated by readers - emails are very proactive. Spam emails are sent to internet users without their permission and 90% mails are deleted without having a look at them. These emails are collected from websites, blogs, forums, social networking websites. Just on click of a button over the internet with support of ISP your email reaches millions of heads. After increase in anti-spam tools email marketing has become trustworthy marketing tool. Detailed tracking and high conversion rates are most important features of email marketing.

Email marketers should make sure that their subscribers add them to senders list and have good relation with ISP providers so that mails drop directly into subscriber’s inbox and are not moved to junk folder. Email marketers should check that no broken links exist and should have secure location on web that user can access and also can track users’ behavior.

Option to personalize emails is of utmost importance as subscribers receive emails based on the categories of their interest rather than receiving from all fields. It has been found that 75% subscribers open emails of their interest as it is permission based email marketing.

Industry verticals which have provided best email marketing results are travel, home goods, electronics, food, hardware/software, apparel. Companies falling in these categories say that nearly 80% email subscribers purchase products through their email campaign. Average click-to-purchase rate has increased and average orders-per-email-delivered has also increased. Real-time tracking of your customers activities provide deepen insight into the matter so that you can improve further your customers service. Whether a user opens the campaign or at what point of time clicks on the link for purchasing all can be tracked.

Writing emails is art and science of online marketing generating business from offline and online business at low investment. Emails are well organized and divided into chunks like email newsletters, reports for email promotion. Talking about crafting emails, it needs proper attention: email should be properly crafted and drafted with enticing subject line with magnetizing and further monetizing power. The reader should find it interesting and should anticipate it and wait for next issue.

Types of email marketing

Postcard Emails are most simple way of sending emails to your clients and are often called quick announcements. Remember, that you email should be precise and should cal-to-action. These emails are sent when email marketers want to inform their customers of special offers, deals, new product.

Email Newsletters This form of email marketing helps in building long term relationship with your customers by providing them information in forma of email newsletters sent bi-weekly, monthly in a mix format (text and images).

Catalog Emails With widespread of emails, brochure listing can now be sent electronically and these electronic print brochures are called Catalog emails. They basically enlist products in bright colors, good format, graphics and text with the goal to encourage customers to buy their products.

Press Release If you have a new coverage and wish all your customers to know email is email press release is a great tool to distribute your press release to list of contacts those who have personalized their interests.

You get good return on your little investment and also you can track of emails that bounce and emails received and opened by customers, also providing special offers to regular visitors.
These email may be in plain text or html format, may contain graphics or mix of both.
Now coming to benefits and drawbacks of email marketing:

Benefits:
Low, affordable cost
Large number of receivers, customers
Time saving, effective
Easy to track through unsubscribe messages, bounce messages
Sending messages to targeted groups, easy to filter and send mails
High conversion rate
Tracking
Drawbacks:

Pranksters misuse emails by illegally finding emails and sending spam mails
Difficult to bifurcate spammers and legitimate mails
Using spam filter at times may lead to discard of legitimate emails

PPC Services

Looking for quicker way to promote your website or business???

PPC is the proven web business solution that provides effective, instant web search results as well as traffic, ultimately improved sales in very short span of time. PPC campaign bypasses the long search engine optimization process of gaining website visibility.

Many PPC consultancy firms have their team of SEM experts, PPC consultants and they are ready to provide you consultancy regarding which all promotional methods you can go with. PPC involves lots of risk and if you know you the right path you can easily proceed, these SEO, SEM experts and PPC consultants help you throughout the campaigns, so be cautious while choosing a PPC firm.

PPC pays its clients for their trust!! PPC is an advertising model on web for advertisers to gain quick ranking in SERPs where advertiser pays when a user clicks on the advertisement and is lands on advertiser’s website. Advertiser place bidding amount for keywords for their target market and when user search term matches advertiser’s keywords list, the ad is displayed and this advertising paradigm is called sponsored ads.

Talking about traditional mass marketing where you’re the message was delivered to the whole lot, word power was distributed to unwanted demography but in present scenario, this digital PPC platform has reached a stage where you can place your marketing message directly in front of only targeted people and reach effective quick results. You can see downpour of traffic also is ad campaigns are made properly.

Companies are using different internet marketing techniques to promote their business online and remain at the top for their services and products. Most common these days are search engine optimization, PPC management, email marketing, blogging, social media optimization (video and podcast).

What as a SEO expert I have found that rather than sticking to a practice a website works well and is more productive if one uses right blend of promotional methods so that their marketing message reaches right people.

Listed below are few of the most important tasks of PPC campaign management: Client Management, Campaign Management, Ad Groups Management, Keywords Selection, Writing Targeted Ad, Tracking Ad Performance, and Optimizing Ad Performance.

Again you can have variation of Ad formats; ad formats may differ, may be image ads, video ads, local business ads, mobile ads, media ads. Google adwords offer search targeting, contextual targeting, placement targeting, language targeting, local targeting, keywords targeting.

Contact Us

Your Name :
Your Email :
Subject :
Message :
Image (case-sensitive):

Web 2.0 Promotion

Online Social Networks have become a rage amongst the youth today as they provide an easy platform for peer-to-peer connectivity. So high is the popularity of these social networks that some social scientists have published doctoral thesis on the popularity of emerging social networks. The primary reason why social networks have acquired unprecedented word of mouth popularity is because they provide a free, hassle free mechanism for posting , messages, uploading photographs, videos on to the web so that fellow users can get a glimpse into the other person’s life.

Social networks can be of varied types and can be classified according to the theme. There are some like Orkut that are purely personal in nature and provide users with an effective means to connect with their peers and extended circle of friends. These networks can also be leveraged to reconnect with old school time pals, college classmates and colleagues. Infact, the primary reason why many people log on to these networks is because they want to re-establish their lost contacts.

Others like Linked In, Face book help users in professional networking.
There are still others, which are purely dedicated to sports like football like Joga Bonita. Social Networks like ANOBII are dedicated purely to book lovers while there are some community specific networks, which serve as a means for expatriates to connect to their homelands. These community specific social networks like Biip, Blackplanet help people find people of the same nationality if they choose to settle in a foreign country. Other social networks which are dedicated to hobbies like music (Buzznet) and investing ( cake financial) have also acquired a critical mass of subscribers and benefit immensely from a loyal fan following.

These social networks have been found to be quite addictive and users tend to visit these portals quite religiously. Finding new friends also becomes easy as you can gain significant amount of information about a stranger through these networks.

So high is the addiction with these social networks that users have been found to spend many hours each week just surfing these networks. Curiosity about what is happening is other people’s lives also has fuelled the exponential growth of these social networks. Earlier people used to keep in touch with their peers with emails or telephone calls, which were time consuming. Now all you need to get a glimpse into anyone’s life is to visit his profile on any social; network. Users find this a convenient way to keep in touch and it also fulfills their latent desire for gossip. By secretly snooping into the personal and professional life of their friends, neighbors, family members, and relatives on a regular basis users satisfy their craving for the juice other people’s lives.

SEO Services

Search engine optimization services are offered by many web design and web development companies. But only few have the traits to provide e-commerce business the advanced SEO services. Usually the SEO development companies offer with key phrase research, complete optimization of content on different web pages, submission of site on various search engines including the top ones : Yahoo, Google, MSN, Live.com, etc.; a well defined structured unique meta tags for important pages, and implementation of code. But this is not the only things that your website requires in this competitive e- marketing world. Hence, opt for the company that offers advanced Search Engine Optimization services.

Their team of professionals understands the needs of the website and clients successfully. Beside the basic SEO, they do the keyword research. They using these set of keywords and supportive one optimize each and every page on the website. Once that’s done they prepare the relevant using the appropriate content. This will help the visitor to know better about your site and search the matter that is relevant to them. Further for each and every page alt tags are created and code is implemented. This will help the search engines to rank you better and more visitors will be there on the site. Once the website is completely optimized, the website is submitted on different directories (approximately 400). These days can be submitted both manually and automatically. Some local search engines do not have the same coding as that of search engines. So there manual submissions are to be made.

Beside these they analyze the competitor’s site and incorporate the necessary tools that will help your site to gain popularity. May be a blog could be setup and from time to time they will make the necessary updates. To give you the actual increase in number of visitors, they add Google analytics. This helps in tracking visitors. Similarly to know how many visitors have bought products or hired services, they will provide with monthly visitor conversion review.

The job of a search engine optimizer is not limited to one day. He has to make the updates on regular basis and monitor the site. If necessary he has to incorporate new features for the websites that will keep the interest of the visitor intact. At times search engine ranking algorithm needs to be changed to get it in the list of top ranking sites or for maintaining the top position.

All the results and statistics for the site are recorded. This as a client helps you to evaluate site all by yourself. Hence, advanced SEO development is far better than basic one. Therefore one should go for it to have better business.